Logan Paul Joins WWE "Raw" On Netflix: Can He Break Streaming Records Like Jake Paul?

Dan Lalonde
Dec 18, 2024
2 min read

After Jake Paul’s Record-Breaking Fight, Logan Aims To Dominate WWE’s Netflix Debut

Logan Paul is set to make waves again—this time in the WWE ring, and on Netflix. Following the massive success of the Jake Paul vs. Mike Tyson fight, which shattered streaming viewership records last month, Logan aims to capture similar attention when WWE Raw debuts on Netflix on January 6, 2025.

Logan Paul, who first joined WWE in 2022, has been on hiatus for much of this year. His return was officially announced on December 18 at WWE headquarters in Stamford, Connecticut. Presented by WWE’s Chief Content Officer Paul “Triple H” Levesque and Raw GM Adam Pierce, Logan made a dramatic entrance to a mix of cheers and jeers from a crowd of 400 fans.

Embracing his role as an antihero, Logan fired up the audience with his trademark bravado. “Every single one of my matches is a banger,” he declared, hinting at potential blockbuster matchups. His statements underscored his confidence in being a headline draw for WWE’s new partnership with Netflix, which invested a staggering $5 billion in the deal.

Logan Paul’s potential impact in WWE mirrors his brother Jake’s influence in boxing. The Tyson-Paul bout, despite experiencing brief technical glitches, pulled in over 60 million viewers. Netflix is betting big that Logan’s appearances on Raw will spark similar numbers, helping the streaming giant carve out a new niche in live sports entertainment.

At the Stamford event, Logan didn’t shy away from challenging WWE’s roster. “If you have something that I want, I’m going to take it. Your approval means nothing to me,” he asserted. The younger Paul brothers’ knack for controversy, combined with Logan’s athletic prowess, makes him a perfect fit for WWE’s world of heroes and villains.

With Netflix venturing into live wrestling, all eyes will be on Logan Paul to see if he can deliver the same level of engagement and viewership. Whether fans love or loathe the Paul brothers, they are undeniably tuning in—and that’s exactly what Netflix and WWE are counting on.